Arkitip Issue No. 0053X: John Jay x Alex Calderwood

The x has become a ubiquitous, sometimes overused mark of collaboration in streetwear. But the poet Ryunosuke Satoro said, “Individually, we are one drop. Together we are an ocean.”
X已经成为无所不在的一个符号,有时候在街头服饰的融合中都被滥用了,但是芥川龙之介曾经说过:“单个的我们是一滴水,但联合起来就是海洋。”

That philosophy is the inspiration for the latest Arkitip, curated by Alex Calderwood (Ace Hotel) and our very own John Jay. For this issue, artists, technologists, writers [...]

Filed under: Art & Design 艺术设计, People 人, , , , ,

Jelly Gen @Studio J

While in Portland, Francis and I stopped by the Jelly Gen show at the Goldsmith Gallery, curated by Studio J, John Jay’s studio. John put together an impressive roster of Chinese-born artists, designers, musicians who were born in the ’80’s and ’90’s. Most I had never heard of, but who hail from all corners of [...]

Filed under: China 中国, Converse 匡威, Event 活动, People 人, , , ,

“Love Noise” was chosen as one of “The 10 Best Campaign in China in 2009″ by Adage China

2009年12月17日—Adage China刊登新闻稿,评选出2009年度10大杰出营销活动,匡威的爱噪音也榜上有名。
名单次序依照营销活动的出街时间来排列。当时匡威的原始报道标题为“匡威以独立摇滚的名义贩售球鞋”。
这个系列评选由Adage China发起,记者Normandy Madden形容道:“全球的市场人都在寻找革新的方法,将品牌内容、互动媒体以及音乐巧妙运用到广告中,这点我们从中国市场学到了很多,今年一些营销活动的形成带来了高质量的作品。
以创意和灵感作为准则,W+K紧跟中国本土文化并深入挖掘本土人物的形成和发展。对中国的创意族群保持高度的热情和真诚,在设计、艺术、视频及音乐领域发掘中国年轻人的才能,鼓励并引导他们成为具有扎实基础,开放思想以及全球视野的新型创意人员。
任何形式的肯定都是我们迈向未来的动力,2010,我们来了!
17th, Dec. 2009- Adage China today released the news letter on a sort of conclusion for 2009 including a list called “The 10 Best Campaign in China in 2009″, Converse’s Love Noise Campaign was on.
The list is in order in which each campaign was rolled out. The original report was entitled “Converse [...]

Filed under: China 中国, Converse 匡威, Music & Sound 音乐, Press 报道, Web 网站, Works 作品

Xiuhong delivered a baby boy! Yeah!!!

我们的互动制片秀红于12月21日产下了一个3.9千克的小男孩,他的名字叫江莱,寓意将来。今天已有一些同事陆续去医院慰问了新任妈咪和宝宝,他们都精神奕奕。江莱是我们W+K上海2009年诞生的第五个也是最后一个宝宝。希望明年能有更多的成员加入到W+K上海的大家庭!
Our digital producer, Xiuhong, just delivered a 3.9KG baby boy on Dec 21th. His name is 江莱 which sounds like “future” in Chinese. Some of us from the office visited the new mom and baby today and both are super happy! He will be the last baby out of 5 born in 2009 from [...]

Filed under: Office 办公室, People 人, Press 报道

Honda ‘Everything’

W+K伦敦团队刚奉送了他们新鲜出炉的Honda广告“一切”,非常出彩的作品,将会于2010年1月18日在詹姆斯·卡梅隆的《阿凡达》首映上正式播出。广告展示了Honda在技术领域的深度和广度。从沙滩车、船用发动机到摩托车甚至人工智能。影片强调了Honda如何通过在宽广的知识和技能中提取精华并应用到现代的车中,并着重强调是英国出品的Civic。干的漂亮!
Our W+K London team just sent us the new film for Honda, ‘Everything’ and it is truly an awesome spot. It will air on UK TV on 18th January 2010 during the premiere of James Cameron’s ‘Avatar’. The film showcases the breadth of Honda’s engineering experience; from ATVs, to marine engines, to motorcycles, and the [...]

Filed under: Film & Video 影视, Office 办公室, Press 报道, Works 作品

Dino–Off to Portland!

这周我们得到了一个喜忧参半的消息,我们客户部的帅哥Dino将离开上海前往位于雨林地带的W+K波特兰并就此展开一番新的事业。他将加入波特兰办公室的耐克团队。对他的离开我们深感不舍。
每一个团队伙伴的离开都会让我们感伤,但是这对他来说会是一次精彩的体验,而且每次这个大家庭的一员到其他办公室的探访都仿佛给我们添加了更多燃料,引爆我们更多的激情。Dino会于圣诞期间返回上海,我们会及时奉送告别派对的精彩画面给大家。
Dino,保重,我们会想念你的。期待下次的见面。
We got a bit of bittersweet news this week that account guy and all around gentleman Dino will be leaving Shanghai for the rainy green that is W+K Portland. Dino will be joining the Nike account team out in PDX and we’re very sorry to see him go.
It’s always sad to see one of [...]

Filed under: Jobs 工作, Office 办公室, People 人

WK.com - Global Site Relaunch W+K全球官网改版上线

www.wk.com
欢迎浏览。
W+K是一家创立于美国俄勒冈的波特兰、提供全方位创意服务的广告代理公司。在阿姆斯特丹、伦敦、纽约、东京、上海、德里设有办公室。通过这个全新的网站,我们会定期更新全球办公室的最新作品、汇总全球办公室博客的新闻概要以及呈现来自我们娱乐集团WKE的品牌及原创内容。最重要的是,你会因此深入了解我们的员工,不仅是他们的名字和角色,还有更多他们在做的、感兴趣的和为这个公司奉献的过程。请随时提供宝贵意见,欢迎经常访问。我们保证每次浏览都会给你耳目一新的感觉。
Welcome.
We are a full-service, creatively driven advertising agency based in Portland, Oregon. We have offices all around the world, including Amsterdam, London, New York, Tokyo, Shanghai and Delhi. On this site you will find regularly updated samples of each office’s latest work, headlines aggregated from each of our blogs, and branded and original content from [...]

Filed under: Art & Design 艺术设计, Office 办公室, People 人, Press 报道, Web 网站

The launch of the song “Let’s play”

匡威、后海大鲨鱼和千万独立乐迷共同制作的新歌

Filed under: China 中国, Converse 匡威, Music & Sound 音乐, Press 报道, Web 网站, Works 作品