“W+K的宠物们”系列博文将向大家展示我们同事们心爱的宠物以及他们的小故事。

今天Joseph要向大家介绍他的小狗毛毛：

毛毛是我家的第二只狗，今年两岁，非常喜欢吃外婆煮的猪扒饭。因为糖糖（一只养了11年的狗）的离开，一位经营宠物店的朋友见我太太非常伤心，便免费让她在店内选一只幼犬。毛毛就是这样被带到我们家。

它是一只非常活跃和好动的玩具贵妇狗女。绝对有过度活跃症，但是同时却对别人有很强的戒心，经常向陌生人吠叫甚至尝试咬人。我太太的手指也给它咬过两次。家里只有我会帮它擦牙。我是把牙膏啫哩涂在我的食指，然后伸进它的口腔内擦。我也曾幻想过五指被它完全咬断的情况，幸好只停于幻想。

它本来的毛色是深啡色，也不知道是否没有晒太阳的关系，毛色渐渐褪成浅米啡色，相当怪异。

无论如何，它已经是我们深爱的一位家庭成员。

“Pets of W+K” is a series of blogs to show us the pets of our colleagues as well as their stories.

Today, Joseph will introduce us his dog Maomao:

Maomao is my second dog, two years old, and loves pork chop with rice cooked by my grandma very much. As Tangtang, a dog I had raised for 11 years, left, my wife felt very sad. So a friend of mine who runs a pet shop let her choose a puppy for free. Then Maomao came to our home.

She’s a naughty poode. She’s active while on guard against strangers; she often barks and even tries to bite others. She’s hurt my wife’s finger twice, so only I am willing to brush teeth for her. I put some toothpaste on my index finger and get into her mouth to brush. I’ve imagined that she snapped all my five fingers. Fortunately, it never really happened.

Her hair used to be dark brown but weirdly, now the color becomes beige. Maybe it’s because she gets little sunshine.

All in all, she’s become a family member that we all love.

大家好，最新一期的《乱炖》又与大家见面了。《乱炖》是我们公司内部对中国社会和流行文化的月度报告。

我们制作《乱炖》的初衷很简单：我们广告人每天工作忙碌，很少有时间关注新闻、听广播或者阅读当地的报纸。我们中间其实有很多人并不来自中国，因而阅读当地的报纸显得不那么容易。

所以我们制作了《乱炖》，为在这里生活工作的人，为匆匆路过这里的人，也为那些未曾来过中国的人。然而，他们有这样一个共同点，就是他们对中国社会文化永不休止的变革充满好奇。

《乱炖》命名的灵感来自于中国东北的火锅，各式各样的菜肴和调料都一起在一个大锅里煮。“乱”意为混乱，这预示着所有的内容确实是交杂在一起的。这份报告主要由两部分组成：“中国掠影”和“中国流行”。“中国掠影”带你一瞥近期的社会事件，而“中国流行”则包含了当下中国的流行文化，从最新的电影到音乐专辑。

每期的《乱炖》都会由不同的设计师参与设计，《乱炖》使他们有充分的空间发挥创意。我们不会对他们作任何限制，所以你会发现每期的乱炖都会有截然不同的风格。

这是我们2010年8月最新一期的《乱炖》，希望你能喜欢。

Hello World,

We’d like to publicly announce our very own China’s social and pop culture monthly report called Luan Dun 《乱炖》.

The purpose and reason behind it is simple: we advertisers work day in and day out, and we all admit we hardly spend any time to watch news, listen to radio or even read the local papers. In fact, a lot of us here are not from China, so reading local papers isn’t always convenient.

So we created Luan Dun for people who live and work here, for people who are just passing by, and for people who’s never even been to China. But one thing they all have in common, they are interested in China’s never-ending evolution both socially and culturally.

It’s called Luan Dun after a hotpot dish from Northeastern part of China, all kinds of ingredients and flavors are cooked together in one big pot. Luan means chaos, so it suggests that everything is truly mixed up together. This report is made up of 2 main parts: China Snapshot and Pop China. Take a ride through China Snapshot for a glimpse of social happenings and take in your monthly dose of China’s pop culture, from newest movies to latest music albums.

For each report, we will feature different designers. With Luan Dun, they are able to just have fun with their creativity, we have no rule to how each report should be designed so for each issue, you’ll find different designs stemming from different inspiration.

Here’s our newest report for August 2010, we hope you enjoy it.

We have 5 older issues from previous months, if you’re interested, feel free to contact us for it.

想领教一战成名的威力吗？看看那个戴的白色墨镜穿着格纹跨裤的W+K策划部成员PQ先生吧！以上的影像来自几周前Nike杯活动现场和CFCB团队进行的表演，绝对是最屌的Rapper！抱歉，由于现场太High，导致画面效果过High。

PQ aka Pimp Q killin it. That’s our planner there in the white sunglasses and crazy pants. MCing on stage with CFCB at the Nike Cup event a couple weeks ago. Sorry for the shoddy video quality.

From Cool [PQ]

To Fool [Rob]

2010年7月17日我作为受邀艺术家参加在上海SOURCE举行的“Volcom x 中国先锋创意人丝网印刷工作坊活动”。本次活动由新茶锋潮(NeochaEDGE), IdleBeats 和 source 共同呈现，带来中西方顶尖创意人共同呈现两场丝网印刷的盛宴并届时发布Volcom在中国第一次的T恤合作计划。参与的的艺术家有Nini Sum，Jellymon，Elephant Xiang，Ca Zhuxi，Doras Meng. 每位背景不同的艺术家都创作了一系列以Volcom为灵感来源的作品并将在工作坊现场以手工丝印的方式展现。

I was invited as the selected artist to attend the event in Source Shanghai on 17th July, titled Volcom x Young Emerging Chinese Artists Screen Printing Workshop. The event, presented by NeochaEDGE, IdleBeatsand source, will bring together some of the best young Chinese and Western creatives in China to give workshops on screen printing methods, as well to launch the first Volcom t-shirt collaboration project in China. The selected artists are Nini Sum, Jellymon, Elephant Xiang, Ca Zhuxi, Doras Meng. Each artist has created a library of Volcom inspired imagery to be used as screen prints during the workshop.

以下是来自不同艺术及设计背景的受邀艺术家:
Below are the selected artists who represent various backgrounds and approaches to art and design:
• Nini Sum – www.ninisum.com
• Jellymon – jellymon.com
• Elephant Xiang – www.elephant77.com
• Ca Zhuxi – blog.sina.com.cn/cbd
• Wang Meng – blog.sina.com.cn/dorasmeng

8月7日北京SOURCE店还会举行同样的盛宴，爷们儿，北京见！
The workshops will also take place at the source Beijing store on August 7th. So see you guys in Beijing!

Elphant & Fei Fei

上周五我们的VJ团队完成了第二次DMC中国区选拔赛的视效表演。这次的VJ团队依旧囊括了我们的最佳阵容Francis, Morris以及Leal，另外还有新成员Aaron的加入。

在去年的演出中汲取了丰富的经验，并且经过这一年的成长，我们的作品更成熟、更有看头。

最后，当然还是要感谢一下Grace和Flora的大力协助以及观众们的好品味。

那么明年再见吧！

OH-SOME! We’ve just finished our second visual performance for DMC Championship China! This year’s VJs is a rock solid collective made up of the usual awesome dudes Francis, Morris and Leal with the inclusion of a new guy, Aaron!

This year, we certainly hit it harder, better, stronger and faster than our previous gig with DMC as we’ve grown a tad bit older, wiser and more expeerrrienced

The VJ crew will love to give a big big bow to the gracious Grace, flowery Flora and the fabulous audience for their good taste.

Till…. Next time!

一年一度的DMC世界DJ大赛中国区总决赛，将于今晚在上海芷江梦工厂举行。DMC是唱盘艺术界的最高赛事，每年将会有来自世界各国的冠军代表自己的国家前往英国伦敦参加世界总决赛，为了世界第一的称号与荣誉。今年中国区决赛也将开打，15位来自中国各地的参赛选手将为了仅此一个可前往英国伦敦的名额而展开激烈的厮杀，让我们拭目以待。

W+K作为每年的赞助商也将倾囊而出，不仅负责了这次的海报和传单设计，大赛当天还会派出W+K VJ团队的Francis, Morris, Leal, Aaron来负责当天的视觉动画，保证带给你全方位的感官享受。

时间： 7月16日晚上8点—11点，周五
地点：芷江梦工厂，余姚路28号B栋4楼，近西康路

Annual DMC World DJ Championship China final will be held at Shanghai Dream Factory tonight. DMC is the most significant contest in the field of turntablism. Every year, champions from different counties in the world will go to London to attend the world championship final for the title and honor of world best DJ. Tonight, 15 contestants from different parts of China will be fighting for the only ticket to London, Briton. Let’s wait and see what happens.

W+K contributes a lot to DMC China as an annual sponsor. This time we are in charge of all the promo design and our very own W+K VJ crew, Francis, Morris, Leal and Aaron will be providing live visuals during the show.

Time: 8pm - 11pm, Friday, July 16th
Venue: Zhijiang Dream Factory. 4F, Building B, 28 Yuyao Lu, near Xikang Lu

植物总让人们为之惊叹，并给人类提供衣食住行。这些只是千万敦煌和青海湖植物中的很小一部分。一路旅行，一路收集他们。我收集的第一个植物是被昆虫啃食而留下很多空洞的叶片。他们给我的第一印象不是被虫蛀病怏怏毫无生气的东西，相反是一种另类的美好，残缺而完整。吸引我的还有这些植物不是想象那么脆弱，是在很严酷的自然下都很好生存着。被制成标本的一刻起，它们逃离了原本生老病死的宿命，随着时间没有消逝，而被完整得保留了下来，成为旅行的最好纪念。

更多请看我的Flickr：www.flickr.com/photos/lingm07

Plants always fascinate people and supply us basic necessities of life. These are only small parts of thousands of plants in Dunhuang and Qinghai Hu Lake. I spend the whole journey on collecting them. My first collection was a piece of leaf which was bit to a lot of pinholes by insects. The first impression they gave me was, contrary, a kind of special beauty and fineness, incomplete but intact, rather than lifelessness causing by insects biting. What else attracts me is these plants are not as weak as we think; they survive well in a stern nature. From the moment of being specimens, they get rid of the fate of birth, age, illness and death and along with the fadeless time, retained completely, then become the best souvenir of this trip.

Please see more details in my flickers: www.flickr.com/photos/lingm07

ABUKU是在来W+K东京工作室为NIKE78量身打造的艺术作品，由耐克启发并由Paul Jenkins担任创意执行。创意组收到了一双全新的耐克球鞋并被要求以运动为灵感源泉来挑战它的功能性。于是W+K东京工作室将一双AIR MAX球鞋摇身变成了供养金鱼们生活的鱼缸。这件艺术作品被称之为“ABUKU”（日文译为气泡）。

NIKE 78: www.nike78.co.uk/wiedenkennedy-tokyo-lab

ABUKU is an art piece W+K Tokyo Lab created for NIKE78, an art project created by Paul Jenkins and inspired by NIKE. Creatives involved received a brand new pair of NIKE shoes and were asked to use sport as inspiration to challenge their functionality. W+K Tokyo LAB turned a pair of AIR MAX into a functioning goldfish aquarium for goldfish. The art piece is named “ABUKU” (Japanese for “bubble”.)

大家好！

正如大家所知道的，我们为耐克推出的的Nike Sportswear GS POLO Campaign已于近期上线。在这个推广项目当中，我们想要通过宣传这件POLO衫来让消费者为世界杯“斗.出色”并支持他们喜欢的球队。

于是我们邀请了一些潮人来代表四个国家，分别是法国，巴西，英国，美国，并且通过人人相册和宣传视频作为推广平台，来表达出他们对于足球的热爱。在该视频中我们用25组红外线感应器追踪了足球运动的轨迹，捕捉所有的互动画面，从而通过投影在球场上留下了五颜六色的炫动影像。

在最后部分，我们邀请了四个艺术家(Sally 也是其中之一哦)来设计一些图案，用他们自己的方式表达大满贯POLO衫的宣言。这个大满贯POLO 衫线上展示平台已经在我们的nikesportswear.renren.com.cn上线啦！用户也可以在相关页面上设计他们原创的大满贯POLO 衫。

该是展示自我创作的时间了！赶紧来加入我们，设计属于你自己的POLO衫吧！

感谢为这个超炫的项目付出过的每一位同事， Gino, Rob, Cook, Xiuhong, Morris, Sally ,Aaron, Francis, Adrain, Jennifer, Jeff, Elephant, Jackie, PQ, Rain, Mudd, Ben, Yang Mo, Tori, Ling, Gavin, Jason, Brain, Radio. 众志成城才取得了今天的成果！谢谢大家！

再次感谢！

Hi everyone,

As some of you may know, we have already launched our Nike Sportswear GS POLO Campaign (Grand Slam POLO) this summer. In this campaign, we want to use this polo enabling our audience to “bleed their colors” for the World Cup and ask them to show their support for their favorite team.

We invited some influencers representing four teams separately (Brazil, France, England, USA) and expressing their love for football on our RenRen photo album and we also shoot them in a video capturing an interactive piece. It’s something like we use 25 infrared sensors track the balls’ and the players’ movements leaving vibrant light trails of color on the pitch throughout the match by a projector.

For the last phase, four artists (Yeah, Sally is one of the artists! )have been asked to design some graphics expressing the GS POLO manifesto in their own way. Right now, we have already launched our GS POLO GALLERY on nikesportswear.renren.com.cn with their designs. Users can design their own polos on our tab page.

Now, it’s your time to do that! Please join us to design your own polo!

Thanks everyone’s great effort for this SUPER COOL campaign! Thanks to Gino, Rob, Cook, Xiuhong, Morris, Sally ,Aaron, Francis, Adrain, Jennifer, Jeff, Elephant, Jackie, PQ, Rain, Mudd, Ben, Yang Mo, Tori, Ling, Gavin, Jason, Brain, Radio. Yes, so many people join this, today’s success belongs to you guys!

Thanks again!